Openground

Marketing strategy and Website design for Australia’s leading MBSR and MBCT provider.

Openground is the leading Australian provider of Mindfulness-based Stress Reduction (MBSR) and Mindfulness-based Cognitive Therapy (MBCT) courses and teacher-training.

I offered Marketing strategy and Website re-design for parts of their Website (including copywriting) to increase their likelihood of:

  • securing deductible gift recipient (DGR) charity status so they were in position to receive philanthropic funding; and

  • increasing sales of their courses by improving their sales funnel.

The Work

Services:

  • Marketing Strategy

  • Partial Website Re-design

  • Copywriting

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